Boutique Branding Photos in Lafayette, IN

Seajay’s Boutique: Where fashion speaks hope, strength, and confidence!

My first encounter with Seajay’s Boutique was a fantastic shopping experience a few months ago. I wanted to find cute, fashionable clothing locally, that also met my needs while breastfeeding. When I walked into the shop, I was greeted by a warm, welcoming staff member who fawned over Eli. Throughout my entire time in the store, she went out of her way to support my clothing search. Every whim and need I had was completely catered to, and I had a wonderful time! Not to mention walking away with fabulous clothing!

Brand Photography Coffee Consult

Afterward my delightful shopping experience, I tagged Seajay’s on Instagram to share about my experience! Cynthia, the owner of Seajay’s, reached out and set up a coffee consult for boutique branding photos right away! Cynthia and I chatted about boutique branding photos to celebrate one year in business, plus a giveaway for the celebration! She wanted photos that show the care and passion she puts into the shop and her enthusiasm for the anniversary. The desire to save time with a custom gallery of boutique branding photos was another important theme of the consult!

Strategically Planning Boutique Brand Photos

As I prepared for her session, I went to the Seajay’s website to check out their core values because brand photos should be more than gorgeous – they also need to be strategic. Reading those core values not only inspired my creative juices, but also gave me a clear picture of the Seajay’s brand. Knowing this information is crucial if you want to walk away with branding photos that will actually do work for your business!

The day-of, Cynthia pampered herself with makeup by Nina Far, and had outfits that reflected her style as a local business owner and the fashions of the boutique! We turned up the music and got to work! I spent the first few minutes capturing the beauty of the store before turning my attention to Cynthia. Cynthia rocked some incredible fashions, I mean, she was getting fashion boutique branding photos done, I expected nothing less! Cynthia embodied everything Seajay’s values: confidence, strength, and beauty inside and out. Scroll on to check out a few photos from Cynthia’s session!